Archive for December 28, 2011

Social Media and Marketing

December 28, 2011

Social media has become an integral part of our society and by proxy a necessary part of business. While many business owners still shrug it off as a phase or an inessential marketing tool, the truth is that social media and social marketing are not only here to stay but they are growing at an alarming rate. The question then becomes how to use these tools to your advantage and where to begin.

Social media sites like Facebook, Linkedin, and Twitter provide excellent means of communicating with your clients, discovering their needs, and finding new ways to meet them. All of these sites provide a free way to increase traffic to your site and help your organic page rating on major search engines like Google, Bing, and Yahoo!. Many companies already have employees who are intimately familiar with some or all of these sites and can use that to their advantage. These avenues should be approached as a marketing venture and treated with the same care and thought that would go into any other marketing plan. What do you want out of social media? How quickly would you like to get there? Are you willing to invest monetarily? There are thousands of options available on the web and many may be able to provide you with the returns you are looking for.

If you are interested in exploring the possibilities of social media and would like more information about marketing for the web please contact us at info@andprinting.com orĀ  give us a call at 770-382-2352.

Hello world!

December 9, 2011

This is the first of many posts to come about printing, the power of color, and the environment. Check in frequently for giveaways, special promotions, and more.